Tommy New York by Tommy Hilfiger

From its humble beginnings to its status as an all-American brand, classic New York style is loved by people of all ages. Editor Trudi Brewer shares its new, fresh love letter to the city that never sleeps.

Image BeautyEQ

As one of the world's most recognisable fashion brands, it combines classic American style with celebrity influence loved by millions. Since its founding in 1985, the brand has successfully established itself as a premium lifestyle label known for its easy-to-wear fashion and fragrances.
Its hallmark red, white, and blue colours are instantly recognisable and have remained relevant across generations. The latest launch is a duo of scents that capture what the brand has become famous for, being optimistic and effortlessly wearable. Exactly what we would expect from the all-American brand, both these scents reflect the energy and endless possibilities of New York City.
Read to discover two easy-to-wear fragrances that will slip into any scent collection.

For Her: Tommy Girl New York EDT100ml, $109

Freshness is a hallmark of the brand, so it’s no surprise that the opening notes feature a blend of bergamot, apple, and star fruit. This fruity introduction is invigorating without being overly sweet. Following this is the warmth of the floral blend, which includes rose, lily-of-the-valley, and a synthetic ingredient called Pomarose, reminiscent of a fruity rose aroma. Together, these notes add softness and femininity while maintaining a clean, modern scent. The lasting expression of patchouli, sandalwood, and amber gives warmth and subtle sophistication.

For Him: Tommy New York EDT 100ml, $109

A woody, spicy, aromatic fragrance that opens with a fresh burst of lavender, bergamot, and sage. Its spicy notes of pink pepper, cardamom, patchouli, and coriander are enhanced by Elemi- a fragrant resin that lends a bright, lemon-pepper scent. Together, those ingredients are perfectly balanced by vetiver, cedarwood, and amber.

Why do we like it?

What makes Tommy Girl New York so appealing is its versatility. It’s designed for everyday life—from the office, to a weekend brunch or a night out on the town. The fragrance is polished and uplifting, with respectable longevity for an eau de toilette. It remains noticeable after a few hours without overpowering the room. Combining clean, fruity elements with floral softness and woody undertones, this scent transitions seamlessly between seasons. Tommy Girl New York doesn’t demand attention; instead, it wins over wearers with its effortless charm. Tommy New York, for him, has an aromatic freshness balanced by spicy, woody undertones. It also has a versatile appeal for work, casual outings, and nighttime wear.
Paying homage to the easygoing spirit that made Tommy Hilfiger a household name, these fragrances also honour the city it calls home. Both affordable, wearable, and a bright spark to any collection.