Gucci Bloom Eau De Parfum Intense

When fragrance companies crack onto a winner, you can bet there will be many reinterpretations on that top seller. Case in point with Gucci Bloom. Since its launch in 2017, this designer fragrance has become the go-to elegant floral for anyone who loves the aroma of sweet jasmine. Editor Trudi Brewer shares the latest Eau De Parfum Intense you will want to wear.

 

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I have always been a fan of Gucci fragrances. It's not just because of the brand's reputation for luxury and inclusivity but also because their scents are truly irresistible. If you're looking for a new fragrance to add to your wish list, let me tell you why this newbie should be at the top.

What’s in it?

Inspired by moonlight, it’s only fitting that Gucci would choose a potent flower that blooms only at night. Lady of the Night is its name and is at the heart of this sweet floral scent. Flowering at dusk for one night only, once a year, it wilts as soon as the morning sun hits its delicate white petals. Similar to the smell of Jasmine, once blended with orange blossom and tuberose and more Jasmine, this time Sambac, it takes on a heady white floral bouquet. Next, the hint of warm ginger, zesty pear and the richness of patchouli, moss and creamy coconut - and you have the makings of a decadent fragrance, sealed with the legacy of those interlocking GGs.

 

Gucci Bloom Eau de Parfum Intense, comes in three sizes, 30ml, $156, 50ml, $202 and 100m, $295.

Why do I like it?

You will always lust for more once you wear a Gucci Bloom fragrance. They’re joyful, elegant and sensual. Created to whisk you away to a garden in bloom, this newbie takes you to that same garden but under the moonlight. This Gucci Bloom Eau De Parfum Intense is delicious and sweet but not too sickly - I hope it’s here to stay because it could be my new forever fragrance.