As liquid lipsticks go this newbie is a statement in both vibrant colour and lasting texture. Editor Trudi Brewer reviews the latest Lip Expert launch from beauty brand By Terry.
It would be an understatement to say I love liquid lipstick. For me, a lippy needs to be easy to apply (without liner or a brush) and last for hours. The latest liquid formulas meet this brief. Enter the new ultra-pigmented By Terry Lip-Expert Liquid Lipstick, that comes in both Shine and Matte formulations. After using it for the past few weeks, I have to say it’s brilliant. Why do I hear you ask? It's hydrating and long lasting, doesn't feel dry, on the lips, and the built-in polymer means it glides on effortlessly, staying put for hours. Here’s how it works.
What is it?
A liquid lipstick in both a gloss (but not too tacky) and matte finish that comes in a wide range (16 to be exact) of vibrant shades.
What's in it?
It's packed with vitamin E, bold colour pigments, and what's known as a flexible-gel technology that prevents colour bleeding into fine lines, by forming a protective film over the lips to smooth and nourish the skin.
What do we like about it?
For a start, it's kiss, wind, and fade-proof. Which for a girl-on-the-go it's invaluable. A full-on colour pigment it leaves a vinyl-like glossy finish or matte stain on the lips, that does not move. There is a great selection of colours, from soft, nude pink, (Vintage Nude is one of my faves) through to a deep red ( Fire Nude another fave). Or if you prefer a matte finish, there are also 16 hues. From a soft red (Red Carpet is a great shade) to a bold Bordeaux (Gypsy Wine my pick). The matte finish lasts for hours, but never feels dry like so many matte formulas. This is all thanks to the smart, fix technology I mentioned earlier. I wear the Shine formulations during the day, and the Matte finishes after five.