10 clever makeup buys

Holidays are a great time to the browse beauty isles and find clever new makeup. Editor Trudi Brewer shares ten new buys that deliver on their promises, and won’t break the bank.

Image BeautyEQ

Image BeautyEQ


Eye shadow palette

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Maybelline New York Lemonade Craze Palette, $30.

Citrus-coloured eye shadow is bang on trend, and these wearable neutrals with a splash of orange and yellow are subtle, fresh and very pretty. The blend of matte and shimmer texture means the eye makeup looks you can create with this palette are endless.

Liquid Lipstick

Bobbi Brown Velvet Matte Luxe Liquid Lipstick

Bobbi Brown Velvet Matte Luxe Liquid Lipstick, $64.

Long-wearing, full impact colour for your lips, is exactly what this non-sticky liquid lipstick delivers. Apply one layer and it sets to offer a comfortable, semi-matte finish that lasts for hours. There are eight shades, pictured here Au Natural.

Radiance Boosting Concealer

Max Factor Radiant Lift Concealer

Max Factor Radiant Lift Concealer, $27.

We love a sponge tip concealer, for the ease and speed in which it hides those flaws. This light-reflecting formula wipes out the appearance of tired-looking eyes offering an instant pick-me-up - it's genius. There are three shades.

Liquid Blush

Bourjois Healthy Mix Sorbet Blush in Raspberry

Bourjois Healthy Mix Sorbet Blush, $31.

Cool-to-the-touch, this liquid blush can be dabbed on the lips and cheeks to add a pretty pop of colour. There are two shades Apricot and pictured here Raspberry.

Matte Foundation


Covergirl TruBlend Matte Foundation, $24.

If you're a matte makeup convert, you’ll love this smart new foundation. It stays in place for hours, without looking cakey thanks to the flexi-hold technology and the addition of mattifying powders. It helps mop up excess oil and minimises the look of open pores. Ideal in humid weather, it's the perfect summer base. There are five flattering shades in Light and Medium tones.

BB Cream

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Avène BB Cream Day Protector Tinted SPF 30, $49.

If you're a BB cream fan, this is one of the best. The sheer, subtle tint it gives the skin is thanks to the addition of mineral pigments and brightening pearls extracts. While the base of thermal spring water instantly soothes sensitivities, and the essential SPF 30 protects from damaging UVB and UVA rays - one word brilliant.

Golden Highlighter

MAC Dazzle Highlighter

MAC Dazzle Highlighter, $66.

Anyone can benefit from the instant luminosity of strategically placed highlighter. This new cream-powder formula gives cheekbones, eyelids and the decollete an instant hit of golden radiance. Long-wearing, buff it onto bare skin or over the top of your regular blush.

Eyelash Serum

Maybelline New York Lash Sensational Boosting Serum, $xx

Maybelline New York Lash Sensational Boosting Serum, $28.

If like me, your lashes could do with some extra oomph, this newbie contains arginine (that's an amino acid or hair boosting protein) and vitamin B5. The brands says: Use twice a day, in the morning and at night. Apply a layer of the serum to lashes, from root to tip and along the base. I am two weeks into this tube, and I swear my lashes are starting to look much thicker. This new serum hits stores mid-Jan.

Cheek Contour

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Revlon Instant Cheek Maker, $31.

This cute, ergonomic stick blush is goof-proof. In one easy swipe, you can create an instant rosy glow on the cheeks. The hydrating formula of coconut water and algae marine complex make it easy to blend with your fingertips, and the convenient stick packaging means it's super portable. There are two shades Bordeaux Quartz and pictured here Rose Quartz.

Instant highlighter

Max Factor Miracle Glow Pro Illuminator

Max Factor Miracle Glow Pro Illuminator, $31.

To give skin that lit-from-within look this liquid illuminator is lightweight, yet light-reflecting boosting a healthy-looking glow on the skin the moment you apply it. Use it under foundation or blended with liquid makeup, or dabbed on the brow bones, and cheekbones, to give the high points of the face a pretty sheen.

Lip Balm

Burt’s Bees All Weather Lip Balm SPF15

Burt’s Bees All Weather Lip Balm SPF15, $9.

It’s one of those hard-working beauty buys that everyone needs, and this 100 percent natural lip balm is stacked with beeswax, shea butter, almond oil, cocoa butter and lanolin, and an essential SPF. Under lipstick or alone this balm will protect the delicate skin on the lips in any weather.